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TOMTOM AND ELGIN PARTNER TO DELIVER UNPRECEDENTED INSIGHTS INTO THE IMPACT OF ROADWORKS IN THE UK

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Wednesday 16 November, 2016

TomTom and Elgin are proud to announce their collaboration which aims to deliver more accurate and validated real-time traffic information to drivers, fleet managers and traffic management professionals. TomTom Traffic in the United Kingdom now includes relevant roadworks and traffic management information from Elgin. This collaboration ultimately enables drivers to reach their destinations more quickly and Highway Authorities and utility companies to monitor and respond to the impact of roadworks on road users in real-time.

Elgin, creators of roadworks.org, provides a comprehensive roadworks and traffic management communications hub, which also serves as the national roadworks database for England & Wales. The roadworks.org map is embedded within hundreds of local and national Authorities and the underlying data is widely disseminated through a variety of services.

“TomTom receives a detailed picture of current vehicle speeds and locations, reported by TomTom navigation systems and mobile applications, and this data is anonymised and fused with roadworks data from Elgin,” explains Anders Truelsen, Managing Director of TomTom’s Licensing Business Unit.

“By harnessing machine learning to improve the data’s quality, TomTom’s Traffic Fusion Engine creates a positive feedback loop and can discern whether, for example, scheduled roadworks reported to Elgin are causing traffic disruptions and whether these are occurring where they were planned to.”

This has the potential to revolutionise traffic management in the UK by enabling Traffic Managers and Works Promoters to truly assess the real-time impacts of their current works and to plan both roadworks and traffic management interventions more effectively.

“We’re extremely enthusiastic about the ways that TomTom and Elgin’s combined real-time data feeds can be harnessed by transport authorities and contractors alike to proactively monitor and minimise traffic disruptions resulting from planned roadworks,” adds James Harris, Elgin’s Managing Director. “We have worked closely with TomTom to ensure that this valuable data is made accessible through our respective data services.”

The combined TomTom/Elgin data, including the real-time impact of roadworks and traffic management measures, can be accessed by permissioned users within Elgin’s roadworks.org Pro operational environment, or licensed as a raw data feed through TomTom or Elgin for integration within Traffic Control Centres, Urban Traffic Management and Control (UTMC) systems and Intelligent Transport Systems.

Private road users utilising TomTom’s live traffic information in the UK – e.g. through a connected navigation system or mobile application – also benefit directly from this new collaboration. TomTom Traffic helps drivers plan the best route and reach their destinations quicker thanks to the integration of UK roadworks data from Elgin.

TomTom and Elgin will be exhibiting at the Highways UK Conference and Exhibition at the NEC Birmingham, UK on November 16th and 17th 2016. For more information, please visit them at stand B06.

-ends-



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Utopia Creations Focuses on Goal Setting and Entrepreneurial Mentality

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Thursday 17 November, 2016

Leeds-based sales and marketing experts, Utopia Creations has revealed why they have been focusing on goal setting and entrepreneur mentality with their contractors.

Utopia Creations regularly hosts motivational meetings for their contractors to help them develop necessary business skills for success. The firm often covers areas of business including habits for success, inspirational figures, sales techniques, leadership tips and much more. Utopia Creations feels that this is important to not only inspire their individuals but to also give them the tools needed to upskill, as well as achieve business success and financial freedom.

About Utopia Creations: http://www.weareutopia.co.uk/about-us/

In their recent meetings, the firm has taken the opportunity to discuss goals, becoming an entrepreneur, the difference between going to University and pursuing a career in entrepreneurship, as well as sales techniques.

Utopia Creations is confident that all of these topics had a profound effect on their contractors and that they were of vital importance for upskilling and development. Utopia Creations ensures that all of their contractors have both business and personal goals in place in order to motivate them to deliver top results. Additionally, Utopia Creations encourages and offers a unique opportunity for entrepreneurship so feels it is important for their contractors to understand what it takes to become an entrepreneur. Utopia Creations also believes that it is not vital to go to University in order to be a success so therefore felt the need to highlight the difference between each option and how one can also benefit the other. Sales are fundamental to Utopia Creations success so for this reason the firm aims to regularly cover the latest sales techniques.

All of these aspects and skills are extremely important to Utopia Creations as they are a solid part of the firm’s company culture. As the firm believes that these areas are vital for success, the firm implements a unique atmosphere which inspires and drives success as a business and for each individual.

Utopia Creations is an outsourced sales and marketing firm based in Leeds. The firm specialises in a unique form of direct marketing which allows them to personalise marketing campaigns on behalf of their clients’ brands in order to suit ideal consumers. Utopia Creations uses face-to-face marketing techniques in order to drive long-lasting and personal business relationships between brand and consumer. In turn, this often leads to increased customer acquisition, brand awareness and brand loyalty for their clients.



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blow LTD. Acquires Return To Glory (Residential) to Extend On-Demand Beauty Services

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Thursday 17 November, 2016

London, UK, November 2016:

blow LTD., London’s leading app-based provider of on-demand beauty services, is delighted to announce the acquisition of the Return To Glory residential mobile beauty business, effective immediately.

This combination of the two leading ‘quality’ players will significantly extend blow LTD.’s market leadership, with a professional network of nearly 300+ expert and vetted professionals and over 100,000+ high quality services delivered. This will extend the blow LTD. service offering: adding waxing, massage, pilates and yoga to its signature ‘event ready’ services of blow dry, make-up and nails. With prices starting from only £30.

These expert beauty services will be delivered to your door from 7am to 10pm, to your home, office, hotel or event. Across London Zones 1-6 and the Home Counties.

Fiona McIntosh, Co-Founder of blow LTD. comments, “We are thrilled to be able to offer busy professional women exactly what they need - a full menu of expert beauty services delivered to their door, whenever and wherever they want them. This also means a wider range of expert beauty professionals can join the platform, enabling them to earn more, manage their time and become their own bosses.”

Dharmash Mistry, Co-Founder of blow LTD. explains, “We are delighted to welcome the Return To Glory customers and excellent professionals, carefully built up over the past 9 years, to the blow LTD. platform. This combination will significantly extend blow LTD’s market leadership, bringing additional beauty & wellness services to our platform.”

Natasha Dwyer, Founder & CEO of Return To Glory comments, “blow LTD.’s award winning market entry, investment and focus on quality of service delivery, technology & culture, makes it the perfect fit for the Return To Glory residential mobile beauty business, built up over the last 9 years. We believe this combination will significantly enhance the proposition to both consumer and professionals. We will work closely with the blow LTD. team to ensure a seamless & successful transition.”

For more information please visit www.blowltd.com or download the blow LTD. app (iOS & Android). To apply to join the blow LTD platform, please go to www.blowltd.com/careers.

For more information, imagery or expert comment, please contact:

Lauren Stevenson lauren.stevenson@aisle8.com / 07834 458 055

Jade Jackman jade.jackman@aisle8.com / 07515 884 423

Notes to editors:

NEW! BLOW LTD BESTSELLERS

Blow Dry (40 mins) £40

Blow Dry plus Make-Up (70 mins) £59

Gel Mani + Classic Pedi (80 mins) £59

Classic Mani + Pedi (70 mins) £55

Massage (Deep Tissue, Swedish, Relaxing) (60 mins) £60

Yoga Session with Expert Practitioner (60 mins) £60

Pilates Session with Expert Practitioner (60 mins) £60

*for a full list of services please go to www.blowltd.com

About blow LTD.:

Launched in November 2013 by Venture Capitalist Dharmash Mistry and former Editor-in-Chief of Grazia magazine Fiona McIntosh, blow LTD. is London’s leading tech enabled beauty on demand service. blow LTD.’s 200+ professionals are insured, vetted and CRB checked, with over 100,000+ services completed with a satisfaction score of over 95%. The expert team offers fast and fabulous hair, make-up, nails, lashes, waxing, massage, pilates and yoga professionals straight to your door from 7am until 10pm.

blow LTD. is backed by Unilever Ventures, GHD and leading CEOs & Angel Investors: ASOS Founder Nick Robertson, Andy Murray and Jeremy Yap, Angel Investor of the year.

About Return To Glory:

Return To Glory was launched nine years ago by MD Natasha Dwyer and has become a leading player in the On Demand market delivering expert massages, wellness and beauty services across London. All therapists are trained and hand-picked on their skill, presentation and professionalism.



* For more information regarding media usage, ownership and rights please contact Blow LTD..

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ANDY SERKIS VOICES A SUFFERING, LONELY CHIMPANZEE FOR NEW PETA US VIDEO

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Thursday 17 November, 2016

Actor Joins Call for Release of Endangered Ape From Zoo

London – It's not Rise of the Planet of the Apes or King Kong: it's a new PETA US video, narrated by Andy Serkis, that shares the story of Louie, a chimpanzee who has apparently lived in isolation from his species at a roadside zoo in the US state of Michigan for six years – nearly all his life.

"Male chimpanzees like me usually stay with their families their entire lives, but I never even got to know mine", says Serkis, as Louie, in the video. "Share my story, and tell the DeYoung Family Zoo to release me to an accredited sanctuary where I'll finally be able to meet other chimpanzees and live the way I was meant to live. And please don't support businesses that keep animals like me behind bars. "

In an exclusive interview with PETA US, Serkis also reveals what made him take on the role of Louie: "I've obviously over the years become very connected to stories and the lives of the great apes in our world, and this story really blew my mind", he says. "The fact [is] that here we have a chimpanzee shipped to a small family zoo, where he's now kept in a cage, completely isolated, unable to socialize, living a very lonely and miserable existence, and it just broke my heart. It's the same as treating a human being the same way – it really is."

Earlier this month, PETA US sent an official notice to the DeYoung Family Zoo – where Louie and a second chimpanzee, Tommy, are apparently being kept in isolation – warning the facility of its intent to sue under the Endangered Species Act (ESA), which requires plaintiffs to inform potential defendants at least 60 days prior to legal action. In its letter, the group contends that denying highly social primates the opportunity to lead active, stimulating lives and engage in species-specific behaviour – as well as allowing visitors to yell and gawk at Louie – all constitute violations of the ESA, which makes it unlawful for chimpanzees to be harmed or harassed.

PETA US – whose motto reads, in part, that "animals are not ours to use for entertainment" – has offered to arrange for the transfer of both chimpanzees to an accredited sanctuary at no cost to the DeYoung Family Zoo.

For more information, please visit PETA.org.uk.



Other: <iframe width="560" height="315" src="https://www.youtube.com/embed/oZ_Kt_t0eEo" frameborder="0" allowfullscreen></iframe>
* For more information regarding media usage, ownership and rights please contact PETA.

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Evoque Innovations Reveal the Key to Success

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Thursday 17 November, 2016

Sales specialists, Evoque Innovations has outlined what they believe to be the key to success after an interesting story they discovered about a TV competition winner.

Evoque Innovations regularly runs inspiring morning meetings for their contractors which offer top tips on a number of crucial business areas including motivational figures, habits for success, sales techniques and much more. In one of the firm’s recent motivational meetings, they covered the story of John Carpenter who was the first-ever top prize winner on the U.S version of Who Wants to Be a Millionaire.

About Evoque Innovations: http://www.evoqueinnovations.com/

On the November 19, 1999, episode, Carpenter proceeded to advance to the million-dollar question without using any lifelines. On the final question, he opted to use the ‘phone a friend’ lifeline to call his father, not to ask for help but to tell him that he was going to win the show. The win gave Carpenter national recognition and led him to appear on several talk shows.

However, Evoque Innovations was intrigued to learn that when an interviewer caught up with Carpenter many years later, despite guest appearing in many TV shows over the years, he was still in the same job as when he appeared on Who Wants to Be a Millionaire.

Evoque Innovations outlined how Carpenter was clearly very educated as he was able to answer every question correctly to win a million dollars. The firm feels that the winner did not make the most of this education or what he was given since the show to become even more successful. Evoque Innovations is confident that John Carpenter could have turned that money into more money if he had put his knowledge to good use.

Evoque Innovations revealed how this is a lesson to all ambitious individuals that the key to success is for a person to use what they know and what they have been given to their advantage. The firm states that there is no point to having a good education or continuing to learn if that education is not going to be used as an advantage. The firm highlights how for example a person would not ask for a mentor and then ignore that mentor’s advice, they would use that advice to further their career. Evoque Innovations believes this should be the same for every opportunity that could aid success.

Evoque Innovations is an outsourced sales and marketing firm based in Leicester. The firm specialises in a personalised form of direct marketing which allows them to connect with their clients’ ideal consumers on a face-to-face basis. This one-to-one interaction with consumers helps to encourage long-lasting and personal business relationships between brand and consumer. In turn, this often leads to increased customer acquisition, brand awareness and brand loyalty for their clients.



* For more information regarding media usage, ownership and rights please contact Evoque Innovations.

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British Tinnitus Association brings free Tinnitus Information Day to Belfast help sufferers

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Thursday 17 November, 2016

- The British Tinnitus Association (BTA), the UK’s only charity solely dedicated to supporting those with tinnitus, will be bringing the next in their series of FREE one day Regional Tinnitus Information Days to Belfast. This programme aims to reduce stress, confusion, isolation, improve wellbeing and enable people with tinnitus to cope better with their condition. The day will be held on Saturday 10 December 2016 at the Wellington Park Hotel, Belfast and will feature presentations from world renowned tinnitus experts Don McFerran and Dr Laurence McKenna.

David Stockdale, Chief Executive at the BTA, said: “We estimate over 145,000 adults in Northern Ireland experience tinnitus, and for 10% of them – that’s over 14,500 people – it will have a serious impact on their quality of life. Through our Tinnitus Information Day, we hope that as many of these people as possible will benefit from increased knowledge of tinnitus and how to manage the condition as well as from improved local support.”

“Isolation, depression and anxiety often affect people with tinnitus; this event will help equip people to cope with their tinnitus better and have an improved quality of life.”

Attendees will be able to come along and find out:

basic facts about tinnitusthe impact of tinnitustreatments available for tinnitusstress managementrelaxationlocal tinnitus services

In addition to the two tinnitus experts, Don McFerran and Laurence McKenna, who will be speaking at the event, there will be the opportunity to join in taster sessions of different activities such as yoga and tai chi, which may help with your tinnitus. There will also be an exhibition, with stands from a range of different organisations, all with ideas on how to help manage tinnitus.

Light refreshments and lunch will be provided free of charge.

Comments from participants of previous Tinnitus Information Days include:

"The day was way beyond my expectations. I will concentrate on having the best life I can.""I wish I could have heard all this 20 years ago.""Absolutely loved the day, calmed my tinnitus"."Completely changed my perception of tinnitus".

The Tinnitus Information Day will take place in at the Wellington Park Hotel in Belfast on Saturday 10 December 2016. Places are free but need to be reserved – visit http://bit.ly/1NGAN9X to secure your place. Alternatively, please contact Emily Ducker on 0114 250 9933 or email emilyd@tinnitus.org.uk or visit www.tinnitus.org.uk

Ends

Editors Notes

The British Tinnitus Association (BTA) is an independent charity which supports thousands of people who experience tinnitus and advises medical professionals from across the world.

The BTA is the primary source of support and information for people with tinnitus in the UK, facilitating an improved quality of life.

They aim to encourage prevention through its educational programme and to seek effective treatment for tinnitus through a medical research programme.

The support the BTA offers to 335,000 people per year who are affected by tinnitus is reliant upon the generous donations of their supporters and fundraisers. They receive no government support and need to raise three quarters of a million pounds each year to continue their UK wide support. Donations can be made via www.justgiving.com/BTA

Not an illness or disease, tinnitus is a term that describes the sensation of hearing a noise in the absence of an external sound. The noise can have virtually any quality. Ringing, whistling, and buzzing are common, but more complex sounds may also be reported. Troublesome tinnitus can be very distressing for the affected individual, and issues may arise with sleep, concentration and mood. However, in many cases, subtle changes in people’s environment can address these issues, and improve quality of life.

The experienced team at the BTA understands the impact that tinnitus can have on the lives of those who experience tinnitus and those who live with them, so seeks to provide the most appropriate and expert advice and information free of charge – via a confidential freephone helpline on 0800 018 0527 and online at www.tinnitus.org.uk. The BTA can also post printed and audio information and advice.

Visit the BTA’s Facebook page at www.facebook.com/BritishTinnitusAssociation and follow the BTA on Twitter at www.twitter.com/BritishTinnitus

For more information

Nic Wray, Communications Manager

nic@tinnitus.org.uk

01449 771384

07816 827304

Emily Broomhead, Projects Manager

emily@tinnitus.org.uk

0114 250 9933

British Tinnitus Association

Ground Floor, Unit 5 Acorn Business Park

Woodseats Close

Sheffield

S8 0TB



* For more information regarding media usage, ownership and rights please contact British Tinnitus Association.

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New Book about Brexit shows Britain needs single market and faces trade risks

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Thursday 17 November, 2016

An
informative new book “Understanding Brexit Options: What future for
Britain?” will be published next Monday 21st November.

The author, David Kauders, is an investment manager who has contributed articles on financial topics to British newspapers, including the Daily Telegraph, Sunday Telegraph, The Observer and Investors' Chronicle. His other books are:


The
Greatest Crash: How contradictory policies are sinking the global
economy


Bear
Markets: When finance turns upside down

The
book explains the main options clearly and analyses their effects.
The author finds that 12.9% of the British economy is exported to the
other 27 EU member states, but each of those countries on average
sends only 3.1% of their economic output to Britain. The belief that Britain will get a good trade deal is mistaken; the other 27 EU
member states are far less dependent on exports to Britain than
Britain is on exports to the EU.

There
are four crucial questions about trade that need proper
investigation:


What
estimated value of trade, including services, will Britain
gain over 5, 10 and 15 years after exit day?
What
estimated value of trade, including services, will Britain
lose over the same time-periods, including losses from 56
trade agreements with non-EEA countries that will also be
severed?
How
long will it take to implement the new and therefore how
long will Britain’s economy be depressed before any
improvement occurs?
Is
there a break-even point at which the expected cumulative
gain exceeds the cumulative loss? If so, how many years will
it take to reach break-even?


The
final chapter includes a decision tree to help individuals assess the
different Brexit options.


Table
of contents:


Introduction


1
Britain’s options


2
The importance of free trade


3
A British view of non-trade factors


4
Britain and Europe


5
The state of Britain


6
What now?


Appendix:
Examples of political misconceptions


More
info at www.sparklingbooks.com/brexit.html - this page includes three
tables from the book provided free for everyone to read.


The
book:


Understanding
Brexit Options: What future for Britain?


David
Kauders


Sparkling
Books 2016


Printed
edition, with index: ISBN 978-1-907230-65-3 £11.99, €15, US$18


E-book ISBN 978-1-907230-64-6 £4.99,
€5.99, US$6.49


There
is also a downloadable pdf available from the publisher in both A4
and US paper sizes.


Press
enquiries: Michael Meadowcroft


meadowcroft@bramley.demon.co.uk


Tel.
+44 (0) 113 257 6232




Publisher
enquiries: Anna Alessi


anna@sparklingbooks.com




Print
and e-book distribution information: Please visit
www.sparklingbooks.biz




Sparkling
Books Ltd


Registered
at Cardiff no. 05955447


Amplevine
House, Dukes Road,


Southampton
SO14 0ST, UK


(ends)





* For more information regarding media usage, ownership and rights please contact Sparkling Books Limited.

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Norfolk & Suffolk Promotions Celebrate 3 Year Anniversary

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Thursday 17 November, 2016

Norwich's most innovative outsourced sales and marketing firm, Norfolk and Suffolk Promotions are celebrating three successful years in business. Here, the company discusses the secrets to their success and why they are looking for ambitious people to help make 2017 their best year yet.

About Norfolk & Suffolk Promotions: http://www.norfolkandsuffolk.com/

Based in Norwich, Norfolk & Suffolk Promotions is a revolutionary sales and event marketing company that offers brands face to face marketing solutions which are guaranteed to generate an impressive ROI. By creating and implementing pop-up marketing campaigns on behalf of clients, the company interact with customers one on one. This attentive customer service allows Norfolk &Suffolk; Promotions to deliver a highly personalised customer experience and forge more meaningful connections between brands and consumers. This approach boosts their clients brand awareness, customer retention and overall sales revenue.

Since the UK embarked on a digital marketing revolution over a decade ago, brands have recognised a greater need for personalised marketing solutions. While digital marketing offers an extensive reach, it fails to live up to the level of personalisation and customer service that face to face brand interactions delivers. As such the demand for Norfolk & Suffolk Promotions in person event marketing solutions have been in constant demand since their establishment back in 2013, and due to this demand Norfolk & Suffolk Promotions recently celebrated their 3rd successful year in business.

Celebrating a third anniversary is a massive milestone for any business. In an article by business mogul and BBC Dragon Theo Paphitis, Mr Paphitis shared how in the current climate 50% of small businesses fail to make it past the first couple of years in business. As such, reaching three successful years in the sales and marketing industry is a significant achievement for Norfolk & Suffolk Promotions, and highlights the constant need for more personal and engaging sales and marketing solutions.

With 2017 fast approaching Norfolk and Suffolk Promotions are eager to continue this success and start the New Year on a high. To ensure they maintain their reputation as a trusted provider of engaging, in -person sales and marketing services, the firm is eager to build their workforce. They are currently looking for individuals who share their attitude and work ethic, and believe that their success so far has been due to having the right people in place and working with the best and brightest young professionals.

Norfolk & Suffolk Promotions announced last week that 2017 will see them start work with a big national client on a brand new event marketing campaign. To secure the success of this major new campaign Norfolk & Suffolk Promotions would love to hear from individuals with a positive attitude, a strong work ethic and a desire to build a long lasting and rewarding future in the sales and marketing industry. In return, the firm will offer these individuals the opportunity to take the lead in this new campaign and learn the skills requited to become successful leaders within the industry.



* For more information regarding media usage, ownership and rights please contact Norfolk & Suffolk Promotions.

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The Asian Sorority Club Chooses Hope for Children

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Thursday 17 November, 2016

Hope for Children, an international charity that passionately believes every child deserves a happy, healthy and positive childhood, has announced a partnership with the recently launched Asian Sorority Club. The aim is to help raise significant funds for the charity’s work across India where it has helped over 18,000 of the most vulnerable children and their families in the last 2 years.

The charity’s work helps children in Africa, Asia and the UK, including orphans and those living on the streets, by improving their access to education and healthcare, whilst empowering families to build a sustainable future for their children.

The Asian Sorority Club is a membership club exclusively for Asian women in the UK. Members can attend regular events and masterclasses and enjoy taking part in fundraising activities and challenges for our chosen charity.

Work is already underway, with The Asian Sorority Club committing to a number of activities from 10km Runs to Sky Dive Challenges through to networking and charitable events.

The Asian Sorority Club Founder, Minal Amin, expressed her thoughts on the partnership, “We think that the work being done by Hope for Children is absolutely incredible and it is a cause we can't help but get behind. India is a country close to all our members’ hearts and that is why we are aiming to raise at least £10,000 over the next year”

By working in partnership with organisations at a grassroots level, the charity empowers those communities to increase the ability to give their own children the childhood they deserve.

Murielle Maupoint, Hope for Children’s Chief Executive commented “Our partnership with The Asian Sorority Club is very exciting. India is a priority area for us, with 50,000 children living on the streets of Delhi alone, and the support of The Asian Sorority Club members will enable us to carry out more of this critical work.”

ENDS

About Hope for Children

Hope for Children was founded by Dr Bob Parsons OBE in 1994, to help those children who fell through the gaps left by both society in general and the larger charitable organisations.

Almost half of the world’s children are vulnerable and living in poverty. We are changing this by making a safe and fulfilling childhood a reality for more of the world’s children.

We work in Uganda, Tanzania, Ghana, Kenya, India, Sri Lanka, The Philippines and the UK, improving children’s access to education and healthcare, empowering their families to support themselves whilst developing their confidence and self-esteem. Most importantly we are giving them hope.

About The Asian Sorority Club

The Asian Sorority Club is a modern and vibrant club run by Asian women for Asian women in the UK. Members who join make lasting new friendships, have lots of fun and take part in charitable activities.

Members get involved in a wide range of regular activities from nights out and exclusive members-only events from health and beauty masterclasses to personal & career development webinars.

Asian Sorority members enjoy being part of a club with like-minded women and are given the opportunity to raise money for our chosen charity by attending fundraising events and challenges.



No media attached. Please contact Hope for Children for more information.


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Managing Director at Live Innovations Tom Harris reveals the inside scoop

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Friday 18 November, 2016

This week, Tom Harris, Managing Director at Live Innovations took some time out of his busy schedule to sit down for a tell-all interview, divulging the secrets to the firm’s success and providing insight into his personal business journey.

Following on from an interview Mr. Harris of Live Innovations gave back in 2012, the entrepreneur and business owner wanted to provide a fresh perspective since the firm’s re-launch earlier this year.

About Live Innovations: http://liveinnovations.co.uk/what-we-do/

1) What were your main objectives when you relaunched Live Innovations this year?

“Live Innovations has gone through several iterations since our conception in 2010. We began working with charities to help them improve the ROI on their fundraising campaigns. Success in that field allowed us to then make inroads in the telecommunications sector helping companies crack the B2B telecoms market. In April we secured a deal with one of the UK’s fastest growing finance providers, which led to our re-launch on a large scale.”

“Our focus this year has been to bring effective face-to-face outsourcing to the finance sector, a feat that many have tried, but due to the heavily regulated nature of that industry few companies have been able to surmount that challenge. Striking a balance between high performance sales campaigns, whilst adhering to the Financial Conduct Authority guidelines and ensuring we get the best outcome possible for our clients and their customers, has been our main objective.”

2) What was behind the decision to exclusively run event marketing campaigns?

“The decision to focus on events was largely driven by client demand. In the past we have done B2B and B2C campaigns so we can tailor an approach for any client. However regulations relating to the sale of financial products required us to have a fixed location or “branch” to market products from so events seemed to be the only way we could make that happen. We are still looking for creative ways to take our clients’ products to the end consumer and I’m constantly challenging our leaders to think outside the box to give our clients the edge they need. So in short events today, who knows what the future will hold.”

3) What are your goals for the next 12 months?

“Our goals for 2017 are largely fuelled by client demand for more events country-wide. As it stands we focus primarily on events in London, however our clients want UK-wide coverage. With conservative estimates we will require at least fifteen new locations to open in major cities across the UK with a permanent events unit to achieve client projected goals. The budgets have been set up and we know what needs to be done. We have set up an internal business development opportunity to accelerate independent contractors to hit this ambitious goal. Although we have the option to outsource this work to other companies in other markets outside London, we would prefer to grow our business and provide opportunities for our own contractors to step up and take the lead. The success of a recent campaign generated a large amount of interest in the service we provide and we are currently in discussion with other companies in the financial to sector who want to increase their sales. This could lead to more diverse needs than what we currently provide and taking on more work will inevitably give us more growth opportunities.”

4) What do you believe to be your key strengths?

“I would say our key strengths at Live Innovations is our ability to break down specifically what our client needs are and then create a clear and transparent sales and marketing plan that they can trust. We bring our clients along for every step of the journey from conception, training and even execution. It’s now reaching a point where they attend events with our sales and marketing force so they can see and hear what their customers experience and think first hand.”

“Most of the clients we work with naturally have reservations about handing over their brand to an external company. When we take a client on board, representation and being “on brand” is something we take seriously. I believe it is the care we take of our clients’ brands that separates us from our competitors.”

5) What motivates you to get out of bed in the morning?

“Coffee… no just kidding, although that is a crucial first step for me every morning! I think it’s the business that motivates me every day. In the past we would be less fastidious on who we believed could do the job, but now we put a lot more emphasis into our recruitment process to ensure that “new hires” are right for our company culture. I believe that due to the company’s rapid growth, we have the ability to attract incredibly entrepreneurial and vivacious individuals. These guys and girls are a blast to work with and what I enjoy most is the mentoring component of my role. Now as we grow so quickly I spend lots of my time identifying stand out performers and helping them to have success in the sales and marketing field. These people will become the future leaders of our business. It’s a bit like raising children, and seeing our people, clients and campaigns grow daily is a blast.”

6) What do you enjoy most about being a business owner?

“In one word I would say control. The world is becoming more unpredictable and it is much harder to predict where the economy will be heading. This means that if the economy makes an unpredicted turn, or laws change, we can react swiftly and minimise impact on the business and ultimately the people at Live Innovations who depend on this for their livelihood. Obviously there are other perks when you’re the boss, such as nobody tells you what to do, but I can’t take too many liberties at this point, because I can’t ask everyone in my business to give their best effort if I’m slacking off.”

7) Is there one moment you can look back on this year which started the momentum you have garnered in recent months?

“Sure, earlier this year I came back from Australia. At that time, we had really been struggling with changes to regulations relating to where we could set up events. As a company we were losing money and I’m sure our clients were losing patience (I would like to add that by this point all of our competitors had abandoned the idea of representing them believing that it couldn’t be done).”

“I sat with key leaders in the company and I told them our situation and our options were either to abandon a sinking ship or push through. I personally had worked on many of the events in the past and I new there was demand for our clients’ products, we just had to change our attitude towards the problem. I left the decision in their hands and stated that I would support them with whatever project they wanted to pursue. They came back to me and told me they also believed in the events concept we had and we got to work. I worked closely with them to understand the legal framework they operated in and made sure our events were not a risk to their business and our representatives ensured these events were a hit with consumers, ensuring everyone had a positive experience. The sales started to go up, risk to clients went down and the rest is history. We have been gaining that momentum ever since.”

8) In the highly competitive direct marketing industry, what makes Live Innovations different?

“I would have to say the opportunity to work with the clients we work with. None of our competitors can say they work with FTSE 100 clientele. I think the portfolio of clients we work with really is a testament to how good our people are and their ability to get results. The fact that these huge brands have confidence in what we do gives me confidence that we are moving in the right direction. Working with clients that have such a voracious appetite for our events means there are big opportunities for enterprising individuals who want to step up and take the lead.”

Live Innovations are strong supporters of entrepreneurship and they invest a lot of time into every one of their staff and contractors, providing one-on-one mentoring, access to client and in-house workshops, educational seminars and tutorials, as well opportunities to attend business conferences. Mr. Harris spoke about his dedication to the growth of the people they work with at Live Innovations and he stated that he is confident the group of ambitious and talented people they work with are the key to the firm’s success.

Live Innovations is an event marketing company specialising in personalised marketing events, which represent their clients’ brands directly to consumers. These unique event marketing campaigns give Live Innovations the chance to connect with consumers on a face-to-face basis which often helps to establish long-lasting and personal business relationships between brand and consumer. Managing Director Tom Harris is incredibly passionate about coaching and mentoring budding entrepreneurs and he believes that the firm’s first class business development opportunities is the catalyst for their success.



* For more information regarding media usage, ownership and rights please contact Live Innovations.

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“Don’t be a passenger!” states Emora Ltd

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Friday 18 November, 2016

Sales and marketing specialists, Emora Ltd highlights why not to be a passenger in life and how to take control of any situation.

Every morning, Emora Ltd. offers optional motivational meetings to their contractors. The firm believes that these meetings are important and useful tools to aid development and upskilling. The firm covers a range of different topics including, but not limited to, entrepreneurship, sales, motivational figures, business techniques, marketing strategies, and habits for success.

About Emora Ltd: http://www.emoralimited.co.uk/

In one of the firm’s most recent motivational meeting, Managing Director Lauren Harrison covered leadership and taking control in life. The business owner feels as though this topic is important for Emora Ltd.’s contractors to hear as all of these individuals are ambitious, aspiring business owners.

Ms. Harrison demonstrated the art of taking control in life by using the example of how life and leadership can be compared to a car ride. The business owner highlighted how the person in the driver’s seat takes control of every move that the other people in the care take and shared how the passengers can still give direction but they never have the final say as to where the car goes. Ms. Harrison stated how in both life and leadership, a passenger will never be able to drive a team or control their own path.

In order to change this, Emora Ltd. believes that passengers must start to take control and make steps to put themselves in the driver’s seat. The firm is confident that for any person to get to their goal they must be the leader and take control of their own actions, as well as that of others. A passenger will never be able to reach their final goal if they have another person dictating their path. Emora Ltd. is confident that this applies to both leadership and life as a whole.

Emora Ltd. is an outsourced sales and marketing firm based in Nottingham. The firm specialises in a personalised form of direct marketing which allows them to connect with their clients’ ideal consumers through face-to-face marketing strategies at unique pop-up events. This one-to-one interaction with consumers helps Emora Ltd. to drive long-lasting and personal business relationships between brand and consumer. In turn, this often leads to increased customer acquisition, brand awareness, and brand loyalty, as well as a guaranteed high return on investment for their clients’ brands.



* For more information regarding media usage, ownership and rights please contact Emora Ltd.

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Prudential Continues Expansion In China With New CITIC-Prudential Life Branch In Anhui Province

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Friday 18 November, 2016

CITIC-Prudential Life Insurance Company Limited ('CITIC-PRU Life'), a 50:50 equity joint venture partnership between Prudential plc in the UK and CITIC Limited in China, has commenced operations of its 16th branch in Anhui province. The company's expansion into the Anhui province further strengthens its footprint across the country and enhances its ability to meet the protection and savings needs of customers in one of the fastest growing regions in China.

The new Anhui branch, located in the capital city of Hefei, complements CITIC-PRU Life's extensive network spanning 66 cities across 16 provinces and municipalities in China, covering the key economies of Pearl River Delta in the south, Yangtze River Delta in the east and Bohai Economic Rim in the north.

Anhui is a key province of the Yangtze River Delta, and plays an important role in China's strategic 'One Belt, One Road' initiative. The province has enjoyed accelerated economic development in recent years. In 2015, Gross Domestic Product of Anhui reached RMB 2.20056 trillion, up 8.7% from 2014 while per capita disposable income of urban residents increased 8.4%.

In tandem with economic growth, Anhui's insurance sector has also expanded rapidly. In 2015, Anhui recorded an annual total premium income of RMB 69.892 billion, the 13th highest in the country. This represented a 22% increase from 2014, more than twice the economic growth of the province.

Mr Tony Wilkey, Chief Executive of Prudential Corporation Asia commented, 'China is an important market to Prudential and it is our strategy to expand to enhance our network and coverage in the country, including the fast growing metropolitan Yangtze River Delta area in Eastern China. We are very excited to commence insurance operations in Anhui. This latest expansion reinforces our steadfast commitment to serve the growing protection and long-term savings needs of the Chinese population.

'China offers attractive long-term opportunities with the world's largest middle class and a vastly underpenetrated life insurance market. Building on our successful partnership with CITIC, we are well-placed to leverage our scale and broad capabilities to deliver sustainable long-term growth in this country.' Mr Wilkey said.

Established in 2000, CITIC-PRU Life is the first Sino-British insurance joint venture in China and has maintained a leading position amongst foreign joint venture companies in the country. With the strong support of its joint venture partners, Prudential and CITIC, CITIC-PRU Life has grown rapidly over the years and currently has branches in Guangdong, Beijing, Jiangsu, Shanghai, Hubei, Shandong, Zhejiang, Tianjin, Guangxi, Shenzhen, Fujian, Hebei, Liaoning, Shanxi, Henan and Anhui. While the company has identified the Pearl River Delta, Yangtze River Delta and the Bohai Economic Region as its pivotal development areas, it plans to continue its expansion into central and western China to achieve a country-wide coverage. CITIC-PRU Life has around 29,000 agents, 2,400 employees and one million policyholders.

END

Anhui: The Official Website of Anhui Government http://english.ah.gov.cnHexun Insurance website http://insurance.hexun.com/2016-03-03/182540891.html

MEDIA CONTACTS

Susanna Hui / Ee Ching TanTel: +852 2918 5485 / +852 2918 6396Email: susanna.hui@prudential.com.hk / ee.ching.tan@prudential.com.hk

ABOUT PRUDENTIAL CORPORATION ASIA

Prudential Corporation Asia is a business unit of Prudential plc (United Kingdom)*, comprising its life insurance operations in Asia, and its asset management business, Eastspring Investments. It is headquartered in Hong Kong.

Prudential is a leading life insurer that spans 12 markets in Asia, covering Cambodia, China, Hong Kong, India, Indonesia, Laos, Malaysia, the Philippines, Singapore, Taiwan, Thailand and Vietnam. Prudential has a robust multi-channel distribution platform providing a comprehensive range of savings, investment and protection products to meet the diverse needs of Asian families.

Eastspring Investments manages investments across Asia on behalf of a wide range of retail and institutional investors. It is one of the region's largest asset managers with a presence in 10 major Asian markets plus distribution offices in the US and Europe. It has £104.9 billion (about US$140.3 billion) in assets under management (as at 30 June 2016), managing funds across a range of asset classes including equities and fixed income.

*Prudential plc is incorporated in England and Wales, and its affiliated companies constitute one of the world's leading financial services groups. It provides insurance and financial services through its subsidiaries and affiliates throughout the world. It has been in existence for over 165 years and has £562 billion in assets under management (as at 30 June 2016). Prudential plc is not affiliated in any manner with Prudential Financial, Inc, a company whose principal place of business is in the United States of America.

Prudential plc is listed on the stock exchanges of London (PRU.L), Hong Kong (2378.HK), Singapore (K6S.SG) and New York (PUK.N).



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RENAULT MASTER DELIVERS FOR LYRECO

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Friday 18 November, 2016

One of the world’s biggest providers of office supplies and workplace solutions has enhanced the fleet of its UK operation with the addition of 172 Renault Master Panel Vans.

Lyreco, which operates in 42 countries across four continents, will use the Renault Master Vans in the delivery of its 10,000-plus office and workplace-based products to its clients nationwide.

The industry-leading firm is a long-standing partner of Renault and its latest vehicles from Europe’s best-selling LCV brand were chosen after Lyreco engaged ERA Fleet Cost Management to manage the tender amongst manufacturers and suppliers. The Renault Masters replace vehicles from another brand and won the tender based on their whole life costs, impressive payload and the reliability of the other Renault vehicles that Lyreco operates.

Offering a maximum payload of 1,530kg from the factory, Lyreco’s Renault Masters have been supplied in (LM35) Long wheelbase, medium roof specification. All feature an efficient 135hp 2.3-litre turbodiesel engine and front-wheel drive, the latter optimising the amount of load space that Lyreco has available and adding to the efficiency of its multi-drop deliveries.

Lyreco’s Renault Masters all feature the Business level of trim, which offers a high level of comfort, safety and convenience. The firm’s fleet of drivers benefit from such standard features as a DAB radio with Bluetooth, electric front windows, remote central locking, ESC (Electronic Stability Control) with HSA (Hill Start Assist) and Grip Xtend; an advanced electronic traction control system which acts on the vehicle’s driven wheels to optimise traction on loose surfaces.

All of Lyreco’s Renault Masters have been supplied by Greenhous Renault’s Shrewsbury dealership. The order was handled for Lyreco by ERA Fleet Cost Management, with the vehicles leased through Fraikin. As with all Renault LCVs, the Renault Master comes complete with the reassurance of a 100,000-mile/four-year warranty and four years’ Renault Assistance.

Nick Dacey, Logistics Director, Lyreco, said: “Although we have a long relationship with Renault, we still like to re-evaluate our fleet on a regular basis and, once again, the Renault Master has proved to be ahead of its rivals and the ideal fit for our requirements."

Nick Tame, Sales Director, Groupe Renault UK, said: “With Lyreco making 1,000s of deliveries a week, its vehicles must be exceptionally durable, efficient, comfortable and reliable, and we are very pleased that they have found the Renault Master to be the quality product that they demand. With the Renault Master, Lyreco enjoys the peace of mind that they have chosen a vehicle that has made a major contribution to Renault being the best-selling LCV brand in Europe for the 18th consecutive year.”

The Renault Master range is available from £22,900 ex. VAT. Customers can choose from six different engines, front-wheel drive or rear-wheel drive; and many bodystyles, including Panel Van, Crew Van and Passenger.

The Renault Master is a core vehicle in the LCV product offering from the manufacturer’s specialised Renault Pro+ brand, which comprises of a vehicle range, services and a network dedicated to business customers. The performance of the Renault Pro+ operation contributed to Renault winning the Most Improved Manufacturer at the 2016 Fleet World Awards.

All Renault LCV vehicles come with the reassurance of the Renault Business Quality Commitment – the manufacturer’s 13-point plan that guarantees customers will receive a class-leading service. Designed to keep customers moving no matter what and deliver hassle-free business motoring, the plan covers everything from an impressive warranty and transparent pricing to the availability of courtesy vehicles and a dedicated customer hotline.

Renault van sales in the UK grew by over 20 per cent to 13,435 vehicles in the first half of 2016, significantly outpacing the van market that grew by 2.5 per cent, according to official figures from the Society of Motor Manufacturers and Traders. LCV market share for the first half of 2016 stood at 7 per cent – up 1 percentage point on the same period in 2015.

Renault’s growth in the van market builds upon a record year for LCV sales in the UK last year, with sales up 40 per cent on 2014 to 25,458 units, and also the manufacturer being the best-selling LCV brand in Europe for the 18th consecutive year.

ENDS



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Managing Director at Syrac Inspirations sits down for a Q&A

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Friday 18 November, 2016

Managing Director at Syrac Inspirations, Rachel Robinson took some time out of her busy schedule recently to sit down for a question and answer session, providing an insight into her entrepreneurial journey and her future ambitions for Syrac Inspirations.

Sheffield-based Syrac Inspirations are sales and event marketing specialists. The firm is a supporter of entrepreneurship and Managing Director Rachel Robinson has taken on a mentorship role since becoming a business owner. Here, Miss Robinson sat down to answer some questions, giving the inside scoop at Syrac Inspirations.

About Syrac Inspirations: http://syracinspirations.co.uk/

1) What were your main objectives when you launched Syrac Inspirations?

“When I first started in the sales and marketing industry I was committed to continuing to learn and to develop myself in the business world. One of my main objectives as a business owner was to provide the same opportunity that I was once afforded, the ability to learn, grow and develop into a successful business professional.”

2) Is there one particular book you have read that has influenced you?

“I have always loved reading so it’s difficult to pinpoint just one. There are many books over time that has shaped the way I think and manage my company. ‘Think and Grow Rich’ and ‘The All Blacks Lessons in Leadership’ are definitely two books I would recommend to others. I think it is important to continuously educate yourself on mentality and leadership. I also read articles daily written by other entrepreneurs.

3) What were your main challenges starting out?

“Growing up in Sunderland, one of my biggest challenges was relocating to Sheffield. It was a city that I had never lived in before and I essentially had to leave my old life behind to start a new one. It was scary, however, I like to push myself out of my comfort zone and I firmly believe that it is the best way to learn.”

4) If you could go back and give yourself one piece of advice when you started your business, what would it be?

“Trust your gut. When I first started my business I was always second-guessing and doubting myself. I've since learned that no one knows my business like me and while others can offer advice they aren't there every single day so always go with your gut instinct - it's usually correct!”

5) What are your goals for the future?

“One of my biggest goals for the future is to see and travel the world. It’s a big world out there, with limitless opportunities. In the next 18 to 24 months I want to take Syrac Inspirations international.”

6) What do you believe to be your key strengths?

“I am loyal, trustworthy and honest. I'm a terrible liar I always get caught out - ask my Mum! I learned from a young age that honesty and integrity will get you far.”

7) What motivates you to get out of bed in the morning?

“The people I work with. I love what I do but if it wasn't for the people I get to work with on a daily basis, work would be a lot less fun. I love providing opportunities and seeing different individuals achieve personal and professional goals.”

8) What do you enjoy most about being a business owner?

“The freedom. Being a business owner means that every decision you make is yours whether it be good or bad. I have total autonomy and that was one of my main reasons for pursuing entrepreneurship.”

9) What do you look for when hiring new staff and contractors?

“When I am looking to bring new people on board I look for someone who has big aspirations and goals. Education and experience play a part, however, I believe that if someone possesses a good student mentality and strong work ethic then we can provide them with all of the necessary skills and knowledge to succeed.”

10) What makes Syrac Inspirations different from other direct marketing firms?

“Our people. You win as a team or lose as a team, the environment we create means that not only do we have fun but we can also generate great results for our clients by working together.”

Syrac Inspirations is a Sheffield-based sales and event marketing firm that supports businesses in increasing their market exposure and generating more sales. Through face-to-face marketing the firm are able to build strong connections with consumers and personalise the customer experience. Managing Director Rachel Robinson has big goals for the firm’s future and she is confident that the group of ambitious and talented people they work with can help the firm continue to move forward.



* For more information regarding media usage, ownership and rights please contact Syrac Inspirations .

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Utopia Creations host road trip extravaganza

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Friday 18 November, 2016

Sales and marketing specialists Utopia Creations reveals details of their exciting road trip extravaganza and outlines why travel is so important to business success.

About Utopia Creations: http://www.weareutopia.co.uk/about-us/

Leeds-based Utopia Creations is excited to reveal they will be conducting an important road trip extravaganza which will include travelling to locations such as Bedford, Scunthorpe and Liverpool. The firm will be travelling to these locations for multiple purposes including market research as well as driving customer acquisition and brand awareness for their clients. The trip to Liverpool will also provide the opportunity for Utopia Creations to connect with important business professionals.

Utopia Creations is confident that travel is highly vital for success as it helps to develop necessary business skills such as organisational skills, time-keeping, networking tips, and the potential to experience new cultures. Additionally, travel is very thought-evoking and exciting for business professionals which helps to insight inspiration and motivation which, in turn, helps professionals to make better business decisions.

Utopia Creations based their branding and company culture on travel for these reasons. The firm feels that their opportunities for travel not only deliver great results for their clients but they also insight motivation and the development of new skills amongst their contractors. For this reason, Utopia Creations aims to regularly offer exciting travel opportunities, not only has the firm recently organised this exciting road trip extravaganza, but the firm has recently returned from an important R&R weekend to Tenerife. The trip was a great opportunity for the firm to connect with fellow business professionals and develop new marketing strategies.

Utopia Creations is an outsourced sales and marketing firm based in Leeds. The firm specialises in a personalised form of direct marketing which allows them to connect with their clients’ ideal consumers on a face-to-face basis. This personalised one-to-one interaction helps Utopia Creations to drive long-lasting and personal business relationships between brand and consumer. In turn, this often leads to increased customer acquisition, brand awareness and brand loyalty for their clients. Utopia Creations guarantees a high return on investment through their personalised marketing methods.

Utopia Creations will take this road trip extravaganza as an additional opportunity to conduct market research into potential growth opportunities such as new office locations and market growth as well as a unique opportunity to meet with their clients’ ideal consumers in extended locations to generate increased brand awareness. Utopia Creations is aiming to conduct multiple road trips in the run-up to Christmas in order to generate increased results over the holiday period.



* For more information regarding media usage, ownership and rights please contact Utopia Creations.

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Zipato Named as CES 2017 Innovation Awards Honoree

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Friday 18 November, 2016

Zipato today announced that it has been named a CES 2017 Innovation Awards Honoree for the new version of its smart home control panel - ZipaTile. Products entered in this prestigious program are judged by a preeminent panel of independent industrial designers, independent engineers and members of the trade media to honor outstanding design and engineering in cutting edge consumer electronics products across 28 product categories.

ZipaTile is the smart home control panel, featuring 8" touch display, Android OS and multiple sensors built inside. It can be easily wall mounted in any home, and due to the large number of software functions and built in devices, it can practically replace a traditional home security, thermostat, interphone and home automation controller, all in one device. Zipato is already well known for its professional home automation solution and multiprotocol support, so ZipaTile is now coming with built-in controller for Z-wave, Zigbee, KNX, Bluetooth and WiFi devices. This way ZipaTile can be easily installed in any new or existing home, and provide the exceptional control, monitoring and automation experience to all family members.

"We are deeply honored to receive recognition from the CES Innovation Awards," said Sebastian Popovic, CEO, Zipato. "ZipaTile is the result of the tireless work of highly motivated individuals over last five years. We were intensively communicating with thousands of our existing customers worldwide, and tightly cooperating with various partners in order to make this revolutionary device, which can fit into any home, to make it more secure, energy efficient and comfortable for the entire family."

The prestigious CES Innovation Awards are sponsored by the Consumer Technology Association (CTA)™, the producer of CES 2017, the global gathering place for all who thrive on the business of consumer technologies, and have been recognizing achievements in product design and engineering since 1976.

Zipato's ZipaTile will be displayed at CES 2017, which runs January 5-8, 2017, in Las Vegas, Nevada.

Entries are evaluated on their engineering, aesthetic and design qualities, intended use/function and user value, unique/novel features present and how the design and innovation of the product directly compares to other products in the marketplace.

Products chosen as CES Innovation Honorees reflect innovative design and engineering in some of the most cutting edge tech products and services coming to market.

About Zipato: With customers in 90 countries worldwide Zipato is one of the worldwide leaders in home automation industry. The international team of over 30 software and hardware engineers are ensuring constant development and innovation which is Zipato well known for. For more, visit us at www.zipato.com and keep up to date on our progress on Facebook and Twitter.

Contact:

Sebastian Popovic

Phone: +3851400404

133132@email4pr.com

www.zipato.com



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Purple Morph suit dancers bring cheer to commuters on World Pancreatic Cancer Day

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Friday 18 November, 2016

30 dancers in purple morph suits surprised and delighted commuters at Kings Cross Station as they broke out into a spontaneous performance to make people more pancreatic cancer aware on World Pancreatic Cancer Day.

The flash mob was organised by national charity Pancreatic Cancer Action, who have launched a national campaign pancreaticanceraware.org to improve early diagnosis of pancreatic cancer by raising awareness of the signs and symptoms. Individuals and organisations are also encouraged to sign up to the Pancreatic Cancer Aware pledge and commit to helping to spread awareness.

The concept of the performance, carried out by Living the Dream Dance Company, was inspired by the World Pancreatic Cancer Day theme ‘In It Together’. The routine included tracks such as Stronger Together, Jessica Sanchez and Fight Song, Rachel Patten to demonstrate that if we stand together early diagnosis of pancreatic cancer is possible and survival is achievable.

The Pancreatic Cancer Action team where speaking with the public asking them how much they knew about pancreatic cancer, asking questions such as ‘Can you can any of the symptoms?’ and ‘Do you know the location of your pancreas?’. Of all the people asked on the day not one person answered correctly. This was to be expected however as pancreatic cancer has suffered from a chronic lack of awareness. A recent survey carried out in October 2016 showed that 70% do not know the location of their pancreas and over 60% know nothing about the symptoms of pancreatic cancer.

Lu Constable, Marketing Executive from Pancreatic Cancer Action, says: “There is a desperate need to give moreattention to this disease that has been neglected for far too long and we wanted to make a noise about it.

“The flash mob was a great way to show the world we are #InItTogether in the battle against pancreatic cancer and to draw attention to pancreatic cancer and the need for greater awareness.”

Pancreatic cancer is the fifth biggest cancer killer in the UK and has the lowest survival rate of all common cancer at just 5%, a figure which has barely changed in almost 50 years. Across the UK nearly 10,000 people a year will be diagnosed with the disease and with the survival rate so shockingly low almost 9,000 of those diagnosed will not survive.

Pancreatic Cancer Action focuses on driving earlier diagnosis of pancreatic cancer through increased awareness of the signs and symptoms amongst the public and primary care community. The charity hope the launch of ‘Be Pancreatic Cancer Aware’ will increase awareness of this disease and ultimately reduce the number of deaths from pancreatic cancer each year.

Sign the pledge today and commit to join members of the pancreatic cancer community to actively raise awareness of the disease and help improve early diagnosis -> http://pancreaticcanceraware.org/pledges



http://pancreaticcanceraware.org/
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WVS wins ‘Charity of the year’ award at the Good Web Guide Awards.

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Thursday 24 November, 2016

Animal welfare charity WVS (Worldwide Veterinary Service) has been awarded the ‘Charity of the Year’ award at the Good Web Guide awards in London. This prestigious ceremony was held at The Royal Institution of Great Britain on Albemarle Street in London and took place in a gorgeous library room where guests enjoyed champagne, canapés and conversation.

The premise of the Good Web Guide awards is to find the very best of the best and to provide a definitive authority on everything that is good about the web.

The winners were decided by a distinguished judging panel of industry experts (including William Reeve, Leon Fear, Alex Minchin and Ciaron Dunne) who had very specific judging criteria, which included the importance of ‘unique customer journeys’ and 'staying true to who you are.'

The website, designed by London-based agency Wired Canvas, was up against stiff competition in its category, but was ultimately declared the winner of the charity category. Alex Minchin, founder and managing director of Zest Digital who was part of the judging panel commented “WVS was a clear winner across all four criteria, particularly impressing with their imagery and ease of use that invites the user to discover more about their projects.”

Marketing Manager of WVS, Emma Harrison said, “We are delighted and honoured to receive this prestigious award from the Good Web Guide and I accept this on behalf of an incredible team of staff and volunteers. Our aim is always to champion the welfare of animals all over the world and our website allows us to help achieve this by engaging and inspiring veterinary professionals to volunteer their time to work with us as well as providing updates on our various animal welfare projects too to our supporters.”

For further information, please visit: www.wvs.org.uk

* For more information regarding media usage, ownership and rights please contact Worldwide Veterinary Service (WVS).

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DEAD WOMEN WALKING COMES TO MANCHESTER

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Thursday 24 November, 2016

A
Lancashire actor is highlighting domestic violence murders in the UK
with a visual remembrance march through Manchester City Centre this
November.





Claire
Moore, who plays the lead role in 'LADY IN RED' has organised the
'Dead Women Walking' march from her home in Preston and will be
marching with survivors, activists and family members of the women
killed in the UK through domestic violence.





'The
number of women murdered by their partners and ex-partners in the UK
is an indictment of civilised society,' says Claire, 'Domestic
violence accounts for almost a quarter of all violent crime in the UK
with approximately two women a week being murdered and yet our
specialist women's services are at risk – this means women’s
lives are at risk'





'For
the last nine years I have been listing the names and ages of women
killed by men through domestic violence as part of a display we take
on tour,' adds Claire, 'People are often shocked to see the list and
wonder why they didn't know this was happening - these murders rarely
make front page news, because they are commonplace and not considered
'newsworthy' - I want to change that! The walk will be a visual and respectful march of women wearing red ponchos and carrying candles - During the walk the names of all the women killed by known men in the last 12 months will be read out. This is the first year we’ve
held the march in Manchester and there has been great support so far'





This
#DeadWomenWalking
walk
is a remembrance walk to raise awareness of the women behind the
statistics of domestic violence murders, will take place on Sunday
27th
November 2016.
It is part of
the
16days of action from 25 November (International Day for the
Elimination of Violence Against Women) through 10 December, Human
Rights Day. The 16 Days of Activism against Gender-Based Violence aim
to raise public awareness and mobilise people everywhere to bring
about change. ‘I
am passionate about engaging the community in these issues so that
everyone can make a difference for all women in the future.’ adds
Claire





If
you’d like to join the women’s march or donate in support you can
here - https://dww.eventbrite.co.uk





Notes
to editors:


For
photographs and further information Contact Claire Moore –
cctheatre@yahoo.com

07753487984





To
follow the march on Twitter @onein4 https://twitter.com/onein4


Facebook
- https://www.facebook.com/deadwomenwalking/





More
information on the march can be found – www.deadwomenwalking.uk





Int.Day
for the Elimination of Violence Day:
www.un.org/en/events/endviolenceday





Please
include the 24-hour National Domestic Violence Freephone Helpline


0808
2000 247 at the end of the article





Domestic
violence accounts for between 16% and one quarter of all recorded
violent crime. (Home Office, 2004; Dodd et al., 2004; BCS, 1998;
Dobash and Dobash, 1980)







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COP THAT! - POLICE TRY THE FORD FOCUS RS

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Thursday 24 November, 2016

The world’s most exclusive ‘police-car’ – based on the multi-award-winning Ford Focus RS – has been on test with police forces across the UK. The £31,250, four-wheel-drive, front-engined hyper hatch reaches 60mph from a standing start in under five seconds.

This special version of the Focus RS – on trial exactly 30 years after a Ford RS200 police car was put to the test - could be voted a ‘stunning hit’ by expert traffic policemen lucky enough to get behind the wheel, and is sure to intimidate would-be speeders.

Powered by a 2.3-litre turbocharged, 16-valve, four-cylinder Ford EcoBoost engine, the Focus RS develops 345bhp in standard road-going form – meaning that even the fastest Ford RS models of 30 years ago are no match for the Ford RS police cars of today.

The body was designed by Ford of Europe Design’s Ernesto Rupar, while the mechanical design and development was the responsibility of Ford Performance’s chief engineer, Tyrone Johnson. The Focus RS has won a host of awards since its launch, including Top Gear Magazine’s Car of the Year 2016.

Law-breakers would be relieved to learn that, due to limited production numbers, Ford does not expect many police forces to offer a patrol car capable of catching anything on the road. “But until they have tried it we won’t know whether it meets any specialist need”, said Terry Adams, Ford’s police sales manager.

Most forces will continue to rely on the standard Ford Focus and Ford’s biggest-selling police vehicle, the Transit Custom, for patrol duties. Ford supplies more than 1,500 vehicles to Britain’s police forces across the country, including the Ford Kuga and Ford Ranger in rural areas.

Unlike the RS200, the Focus RS includes most practicalities expected of a police patrol car, including rear doors for suspected criminal accommodation and a boot large enough for traffic cones.

https://youtu.be/Z53vBbMupVQ

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Contact:

Dan Alcock Ford of Britain +44 (0) 1277 252880 dalcock2@ford.com

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